Advertising with
Why Advertise with Us?
Opportunity, Audience, Commitment
If you seek to reach a targeted and engaged ocean audience, there is no
better opportunity online than Ocean Channel's web site---www.ocean.com. Our site attracts people interested in all areas of ocean
topics- from education and news to products, sports and entertainment.
Our audience is currently growing at a rate of over 10% per month. As of January
2007, we were hosting 160,000 unique visitors every month -- that’s 5,500 new people
every day. Just last month, we saw our pageviews (impressions) jump 40% from 325,000 to 500,000--that's half a million views of your ad.
More importantly, we are dedicated to growing our brand, our content,
and our connections through search engine optimization and strategic partnerships.
We invite you to grow your brand with us.
Ocean.com is a premier portal site for “everything ocean” and has risen to become one of
the Internet's leading sites for ocean news, education and entertainment.
Contact the Ad Sales Team
Search engine rankings*
Google Rank
YAHOO! Rank
“Ocean” #1 “Ocean” #1
“Ocean Travel” #8 “Ocean Travel” #2
“Ocean News” #4 “Ocean News” #2 & #4!
*as of 05/05/07
Advertising Philosophy
Integrity, Ecology, Relationships
We are committed to ocean health. As a trusted provider of ocean information, it is essential to our corporate integrity to only promote ecologically sound products and services. To help promote ocean health, we started
The Blue Business Initiative in order to bring our audience the best products, services, and opportunities that the ecological business community has to offer.
We believe that the increasing public concern regarding the health of our blue planet represents an opportunity for ecologically friendly companies to differentiate themselves from their competitors.
If you have a green product or service, we’ve got a blue audience.
We believe that green (or in our case Blue) advertising is all about relationships. Our commitment to improving ocean health is expressed through our commitment to the promotion of companies and organizations whose products and services do the same.
Relationships take time to develop, but working from common ground helps. Work with us to get your message—your brand—across to our engaged audience.
Current Traffic *
(
www.ocean.com; www.ocean.net; www.oceanchannel.com)
• 180,000 new visitors every month
• 600,000 page views per month
• 15% monthly page view growth rate
• 13,000 Video downloads per month
• 3 minutes average time spent on site
*as verified by LiveStat©
Section Sponsorships
Sponsors gain an extensive branding opportunity through their support of an entire
section of The Ocean Channel website.
1. Your logo on every page
2. Priority access to all ad spots
3. High visibility link to sponsor website
4. 3-6 month block sponsorship
Video Advertising
The Ocean Channel has a deep video library. People downloaded more than 13,000
videos from our site last month. We offer 15 second video ad spots that will run at the
start of every film we show. Our films are of professional quality. We are a media
company, and we work with some of the best ocean filmmakers in the business
A critical element of this channel is the commitment to presenting the many immediate conservation issues, which face the global oceans. We will not shy away from presenting the difficult facts regarding the mounting pressures on the oceans. It is only through knowledge and education that we can expect our audience to recognize the challenges the sea faces now and in the future.
Ad Types
We have two static ad types currently available:
1. Medium Rectangle -- 300x250
2. Wide Skyscraper -- 160x600
Pricing
Section Sponsor Rate Card
Ocean.com Impressions CPM RATE Price
Learn 60,000 $17.00 $1,020.00
Watch 65,000 $18.00 $1,170.00
Travel 50,000 $13.00 $650.00
News 65,000 $18.00 $1,170.00
Home 100,000 $20.00 $2,000.00
Total 340,000
*All numbers per month
Video Advertising Rates
$4500 per month flat rate or $0.30 per view*
*Per view charges are determined on third party reporting and invoiced at the end of the month.
Video Advertising Development
Ocean Channel Media Productions can be contracted to produce the creative for your
advertising campaign. We specialize in clean, compelling designs and evocative streaming
video commercials.
Pricing for video advertising development is dependent upon the project. If you are interested
in contracting Ocean Channel Media Productions, contact Jonathan Gwiazda.
To learn more about these and other promotional opportunities on The Ocean Channel and Ocean.com, please
Contact Us Now.
Thank you.
Ocean Channel Ad Sales Team
